Apart: An Open Space for Innovation
Corporate | 1 min read
Branding and innovation agency Firma, created Apart for pushing conversations, insights and ideas forward. Apart brings these ideas to life by inviting innovators, creators and pioneers in their field and engaging with the public in interactive conversations.It is, above all, a space for hosting talks, events and sharing ideas that stand at the intersection of creativity, innovation and business.
Every month Apart hosts Firma Talks, its flagship project, by inviting a leader in their area of expertise to give a talk, sharing their personal and professional experiences to inspire new ideas and push innovation forward.
Should we be paying attention to the impact data and algorithms are having in our society?
We sat down with Vybes founder Jonathan Eppers to discuss the rise of the CBD industry in the US, how it's affecting branding and what's Vybes' take on the beverages category.
After two days at the B Corp Summit in Amsterdam, I gained the inspiration, the energy, and the motivation to become a corporate sustainability activist. Activist? Oh, that sounds uncomfortable. Yes, that sounds like stepping out of the comfort zone.
On June 26, Firma Talks invited three experts in the field of circular design — YesFuture, Sustainn, and Go Zero Waste — to tackle one of today's biggest challenges, our waste. We sat down and listened to Olga Rodriguez from Yes Future, and Carlos León from Sustainn address different angles of cutting plastic and generating less waste.
Companies can be a force for good. In fact, committing to a greater purpose is a growing demand among consumers. Through this article we explore some of the 1% For The Planet members who are taking a stand.
“Upcycling has more to do with the value of the material”, he said. If the value of the material is higher than when it was a product, then it is effectively upcycled.”
During a trip to Logroño I discovered Bar Soriano, which made me realize that focusing on a single product allows you to work it to perfection.
Let’s start with this random name that came into my mind: Fulton. You have only read the name. Never heard of Fulton. But think about Fulton and let your brain start imagining.
With hundreds and hundreds of notifications that you just can’t avoid opening, the well-known FOMO (fear of missing out) comes over you
We can all agree that everyone enjoys a good story; whether it’s telling it or listening to one…proof of it is the irrational online-streaming binge watching most of us have inexplicably given into at one time or another.
We are very proud to have been chosen by the Financial Times as one of the most innovative, fast growing companies in Europe for the 2018 edition of FT1000.
We believe that combining innovation processes, business strategy and a creative perspective is the way to build successful brands.