In Data we trust?

Sparking the debate on the data we generate as users

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Can we trust how companies are using our data? The rise of new technologies has helped unearthed an abundance of data that can be mined, understood, and harnessed to solve complex problems and gain new insights. But more exposure to data also presents more significant risks.

Apart of Firma welcomes Guillem Pons, Badi’s Chief Data Officer, and Anders Orcasitas, Dynamic Yield’s Iberian Director, on its upcoming Firma Talks. Presenting two different sides of the argument, Pons and Orcasitas will engage each other in a spirited discussion over the dangers and benefits of handing over our data to companies.

Which side will you take? Join us and take part in the conversation as the hosts share their unique perspectives.


Guillem Pons

Guillem Pons is the Chief Data Officer for Badi, a co-living app that connects people to roommates and rooms based on shared interests. Working at the intersection of property and technology, Pons will offer a critical perspective of data.

Ander Orcasitas

Ander Orcasitas is the Iberian Director for Dynamic Yield, an AI-powered platform that gathers data to deliver individualized experiences at every customer touchpoint. In the new data-driven era, Orcasitas believes more access to data will provide better optimization leading to new innovations and opportunities.

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